On August 1st 1984, Businessman and precious stone expert Günter Henrich and Roland Denzel, Goldsmith, Inventor and Engineer, incorporated their company as Henrich & Denzel GmbH located in Radolfzell; a small town perched on the shores of lake Constance shared by Germany, Switzerland and Austria. Both founders were fascinated by the coolness of platinum, a tenacious and technically challenging precious metal requiring but also offering new expressions of form. The motto of their venture was to create contemporary jewelry with a lasting design-quality to eventually become a classic. To achieve this goal, they defined the following Henrich & Denzel guidelines: «Concise contemporary expression of form» – «cultivated luxury» The Henrich & Denzel design is based on the Bauhaus tradition of perfected reduction to the essential and its outstanding quality of proportion, detail and material. It is continuously enhanced to include contemporary elements of modern design.