Rolex and The Amundi Evian Championship
As the distinguished Partner and Official Timekeeper of The Amundi Evian Championship, Rolex celebrates the pinnacle of women's golf at the stunning Evian Resort Golf Club in Évian-les-Bains, France, bringing together the sport's elite for a truly prestigious event.
Published on July 08, 2024
A Major event
Since its first edition 30 years ago, The Amundi Evian Championship has grown exponentially to become an unmissable date on the golfing calendar. It is the only Major tournament to be played in continental Europe. Over time, the event has become a meeting point for the greatest women golfers in the world, pitted against each other in memorable duels that are etched into the discipline’s glorious history. Rolex Testimonies have excelled at the tournament, with victories from Annika Sörenstam (2000, 2002), Suzann Pettersen (2013), Lydia Ko (2015), Anna Nordqvist (2017) and Brooke Henderson (2022).
At the top of their game
The Amundi Evian Championship is contested annually on The Champions Course at Évian-les-Bains. The layout, which was completely redesigned in the late 1980s by architect Cabell B. Robinson, presents a number of difficulties that severely test the golfers skills. Situated between lake and mountain, the course offers a breathtaking panorama, where the beauty of the surroundings is matched by the demanding nature of the course and the precision required for each shot. “Playing Evian” has become a common expression, such is the enormity of the challenge.
Rolex, Partner of women's golf
Partner and Official Timekeeper of The Amundi Evian Championship since 2000, Rolex is associated with all the women’s Majors – The Chevron Championship, the U.S. Women’s Open, the KPMG Women’s PGA Championship, the AIG Women’s Open – as well as the discipline’s main tours, namely the LPGA (Ladies Professional Golf Association) Tour and the LET (Ladies European Tour). The brand also partners the ANWA (Augusta National Women’s Amateur), the biggest tournament on the women’s amateur golf circuit. Through a series of awards, notably the Rolex Player of the Year, Rolex ANNIKA Major Award, Rolex Junior Player of the Year and Louise Suggs Rolex Rookie of the Year, the Swiss watchmaker promotes and celebrates the excellence of a women’s sport in perpetual evolution.
Rolex and golf, a foundation
of shared values
Golf is more than a sport. It embodies values that make it an experience unlike any other. Precision, integrity, humility and respect. These are qualities also deeply rooted in Rolex’s identity. It is for this reason that, for almost 60 years, Rolex has supported golf. This long-standing commitment was initiated in 1967 with legendary champion Arnold Palmer, who was joined by Jack Nicklaus and Gary Player, known as The Big Three. It now extends to the leading institutions and events as well as the sport’s top players and younger talent.
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THE ROLEX DATEJUST
As the curtains draw on this exploration of the enduring partnership between Rolex and The Championships, Wimbledon, we are reminded of the timeless elegance embodied by the iconic Rolex Datejust watch. Witnessing legendary tennis moments alongside the precision and luxury of Rolex's timekeeping, we are left in awe of the shared pursuit of excellence that unites these esteemed entities, leaving an indelible mark on the history of sport and horology alike. As an Official Rolex Jeweler, we are the only retailers allowed to sell Rolex watches. Rolex Datejust.
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